ITCM Interviews

‘No better reward than Switzerland’

Details: Category: ITCM interviews; Created on Thursday, 21 March 2013 11:57

Anne Pedersen of the London Office of the Swiss C&IB says that the outlook is much more positive

It might be a surprise to find that the person who deals with the media at the London Office of the Switzerland Convention & Incentive Bureau is actually Danish. However, Anne Pedersen soon leaves you in no doubt that she is not only dedicated to promoting Switzerland, but has all the knowledge needed to do that.

Helping hand into the UK MICE market

Details: Category: ITCM interviews; Created on Monday, 04 March 2013 12:00

Judy Till of the RAM Organisation tells Sydney Paulden how they successfully market newcomers

The UK is a massive MICE market and therefore attractive to all suppliers in every country. However, it takes substantial investment for newcomers to set up in the UK, get themselves known and accepted and then to start getting the business that, retrospectively, will make it all worthwhile.
This is where the RAM organisation comes in. Set up 12 years ago and based in Godalming in Surrey, it exists to provide a full marketing service in the UK for MICE suppliers for a minimum of one year and, thereafter, any length of time they wish. It works on a retainer per client and the clients can take over responsibility for the UK market for themselves whenever they feel the time is ripe.

Merger between Eventia and IVCA to be decided in April

Details: Category: ITCM interviews; Created on Wednesday, 27 February 2013 16:38

Simon Hughes, Chair of Eventia, tells ITCM what the merger can achieve

The Boards of Eventia and IVCA are keen to present a detailed proposal to their members in order to achieve a merger. A date has been set for as early as April to have the papers agreed ready to ask members to ratify them.
Eventia has a membership of organisations in the fields of marketing and communications, conferences and incentive travel, performance improvement and corporate hospitality.

Twickenham Stadium – famous venue for events (and rugby)

Details: Category: ITCM interviews; Created on Friday, 08 February 2013 12:25

The world-wide fame of the stadium is just an extra bonus for event organisers

Everything about Twickenham Stadium is buzzing. You can hear it in the voice of Amir Vered, who for the past three months has been Head of Sales and Marketing for the Twickenham Experience. This is a joint venture between the Rugby Football Union and the Compass catering group. ‘It means’, he says, ‘that I can offer a wide range of quality event facilities with the total backing of not only the stadium but also a world-renowned catering organisation that is completely conversant with all that an organiser requires.’

Beachcomber increases business from new markets

Details: Category: ITCM interviews; Created on Friday, 08 February 2013 09:29

Rise in room nights on Mauritius due to growth of travel from South Korea, Brazil and even Argentina

Mauritius is an island isolated in the Indian Ocean, but there is much to be learned from it – especially when so many developed economies are fighting recession.
I was fortunate enough to spend a week in Mauritius and, during that time, I was able to visit the brand new head offices of Beachcomber Hotels. The offices are located in Curepipe, a town in the very centre of the island and as far away from the beaches as any town can be on that island. The building is reminiscent of a 5-star hotel and visitors are able to admire the pool and plants in the atrium whilst waiting to be taken to their meeting.