Over 1,000 delegates will be able to meet, eat and sleep under one roof
- Category: ITCM interviews
- Created on Monday, 25 June 2012 16:23
‘The JW Marriott Marquis is exactly what Dubai needs’, says Rupert Queitsch, its General ManagerYou might have thought that Dubai had everything, but something big is growing into the skyline that, according to Rupprecht Queitsch, (who is happy to be called ‘Rupert’), is something that Dubai needs badly.
‘It is’, he says, ‘the missing ingredient that Dubai needs to become the truly complete MICE destination.’
When you hear that Rupert is General Manager of a new hotel opening in October 2012, you might guess that it is his hotel that is going to fill the gap. Some gap. Some hotel.
‘The JW Marriott Marquis Dubai’, he goes on, ‘is designed so that 1,000 delegates can meet, sleep and dine under one roof. This will establish Dubai on the global conference landscape’.
The new property, Rupert himself has only recently discovered, will be the world’s tallest hotel. He expands on this by explaining that it doesn’t mean it’s just a hotel in the tallest building, but it will be the tallest building dedicated to being a hotel.
When complete, the JW Marriott Marquis Dubai will comprise two separate towers, each 355 metres (1,1164ft) high – only 85ft shorter than the Empire States Building.
‘It will have’, says Rupert, ‘1,608 guestrooms. One whole floor will be devoted to an Executive Lounge. But’, he is at pains to emphasise, ‘guests will not feel as if they are lost in a crowd.
Each floor in the twin towers will have only 14 keys. The lift will be centrally placed, so that even those guests with the furthest to walk to their rooms will pass no more than six other doors. And bear in mind we will have the most spacious guestrooms, measuring at least 55sqm, with every comfort and convenience’.
A podium at the foot of the towers will house the services common to both. There will be two ballrooms and 24 meeting rooms, adding up to over 6,000sqm (almost 55,000sqft) of event space.’
He can then continue to enumerate what else the new property will offer. The list includes nine restaurants, offering cuisines ranging over American steaks, Indian specialities and Arab dishes, as well as a French boulangerie. There will be five lounges. The Vault Lounge on the 71st and 72nd floors will be a late-night music venue. The Saray Spa will occupy over 1,500sqm (16,000sqft) and there will be a pool deck taking up the whole of the seventh floor, housing a 32-metre pool’. It is the first of the two 82-storey towers that will be opening in October this year, with the second to be completed early n 2015.
‘This new property will be a flagship in the region’, maintains Rupert, with further figures to back his claim. For the past 12 months he has been spending 3.5m euros on crockery alone. He has had to arrange the recruitment of 1,150 staff.
Rupert continually stresses the importance of event business to the new project. ‘We will have organisers from every part of the world, because Dubai is very well situated to appeal to groups from Europe, North America, Africa and the East. These people will have dealings with every different time zone. For that reason one of our restaurants will be open 24/7’.
This new Marriott property is a sign of the times to come. The hotel group, which has 3,700 hotels in 17 brands, points out that in the USA the MICE sector is worth $106bn, well above the GDP contribution from car manufacturing ($78bn), performing arts and sports ($72bn) and information and data processing services ($76bn).
‘The events industry is going to generate huge and growing investment’, concludes Rupprecht Queitsch, ‘and Dubai is a destination growing with it.’