Media Information
Since its launch in 1988 ITCM has been reporting on the latest developments in the MICE market from around the world. Our greatest strength is our corporate readership: 6,150 named individuals, who plan and organise conferences and events for the UK’s biggest companies. They control annual budgets worth more than £3.2 billion and book more than 140,000 events every year. In addition we distribute a further 1,215
copies to the top agencies and MICE professionals bringing our circulation to 7,365 (ABC Audited).
Each copy is read by 4.3 people giving ITCM a very impressive readership of over 31,670.
ITCM readers are always looking for the best value for money so we have regular news sections on hotels, conference centres and unusual venues. These are complemented by our comprehensive destination features and city reports, giving them a good feel for all the facilities available in any given area. This has helped us to build very good working relationships with many tourist boards and convention bureaux and to get involved in hosting buyers to exhibitions and organising fam trips.
If you are serious about increasing your conference business contact us. ITCM can make it happen
"As a professional event organiser it is essential that I remain in touch with all of the key developments within the global MICE market. The ITCM magazine and website are great tools to enable you to track the latest trends and news regarding destinations, hotels and venues. The style and format is user friendly and includes unique and useful information such as the Fam Trip & Destination Reports and Incentive Ideas as well as the essential regular features and topical interviews. Essential reading for every event manager who is using their passport on a frequent basis!"
Laura Taylor, Account Director, WorldEvents UK
Readers and Circulation
6,150 Top Corporate buyers Over 20 years ITCM have sought out the decision makers within the biggest companies in the UK. Each of our corporate copies goes to a named individual who has been indentified as the buyer or organiser of their companies MICE events.
1,215 Agencies and Pco's
In the MICE market job title doesn't always equal job function, these are just some of the many titles our corporate readers go by Chairman, Managing Director, Chief Executive, Director, General Manager,Conference & Incentive Organiser, Convention Officer, Corporate Events Manager, Customer Sevices
Officer, Dealer Programs Manager, Events Manager, Incentives & Motivation Manager,
7,365, Total Circulation
(ABC Audited Figure. Average net circulation july 2006- June 2009)
We don't neglect the agencies or the PCO's or Venue Finders and have cherry picked the top performing companies in this sector to give you the coverage of the biggest buyers in the market, plus key executives in the MICE marketplace.
Readership
Each copy of ITCM magazine is read by 4,3* people which makes the total readership a very impressive 31,670
*In-house analysis of 1,500+ fax, email and telephone requests
Budgets and meetings
"ITCM is a must read in our office to keep us all up to the minute with Industry changes, new venues and especially new destinations with excellent tips and inside information."
Jacqui Kavanagh – Managing Director – Trinity Conferences
Type of events held |
|
| conferences & Meetings | 84% |
| Incentives | 59% |
| product launches | 45% |
| Corporate Hospitality | 72% |
| Traning courses | 42% |
Delegates per event |
|
| over 500 | 11% |
| between 200-500 | 18% |
| between 50-200 | 32% |
| up to 50 | 39% |
How many events per annum |
|
| over 50 events | 15% |
| between 20-50 events | 15% |
| between 10-20 events | 38% |
| between 1-10 events | 32% |
Annual MICE budget |
|
| Over 1,000,000 | 9% |
| between 250,000-1Million | 22% |
| between 100,000 -250,000 | 16% |
| between 50,000-100,000 | 22% |
| up to 50,000 | 31% |
Responsible for over 140,000 events per annum and a spend of 3.2billion per annum
"It is a very informative magazine with up to the minute features. It gives a good view of the domestic market in the UK but more importantly for me, the international market. Also having worked with the ITCM over a number of years, what is good is that they are familiar with my requirements for my client base predominantly from the food and drinks industry."
Jim Collins – Managing Director – CMC Marketing
Advertisers Testimonials
“The Malta Tourist Office has worked with ITCM magazine for many years to promote Malta as a MICE destination in the UK. We have used a combination of advertising, sponsored features and Fam Trips which have not only raised the awareness of the fantastic MICE facilities on Malta & Gozo but has led directly to new business being placed”
Marie Anne Bartlett Brown – Senior Marketing Manager MICE UK & Ireland – Malta Tourist Office
“We have been using ITCM over the last two years to raise the profile of The Park Inn brand in the UK and have been very satisfied with the good working relationship we have built with both the editorial and sales team to help us achieve this aim”
Caroline Potter - Regional Marketing Director – Rezidor Hotel Group
“A media partner since our launch show, ITCM is a key part of our advertising campaign, helping us to deliver increasing numbers of valuable UK meeting planners to the exhibition”
Sophie Jackson - Marketing Manager IMEX
Magazine rates (sterling)
Insertions |
1 |
3 |
6 |
| Full page | £1,975 | £1,875 | £1,780 |
| half page | £1,150 | £1100 | £990 |
| quarter page | £695 | £645 | £595 |
| Double page spread | £3,550 | £3,350 | £3,195 |
special positions |
|||
| inside front cover £2245 | back cover £2,370 | ||
| all other 10% extra | |||
| Loose inserts/Bound inserts accepted price on application | |||
| 4 page sponsored supplement £5600 | |||
| 8 page sponsored supplement £9800 | |||
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