The Peninsula Hotels introduces new breast cancer donation initiatives in its hotels around the world throughout October
- Category: Hotel
- Created on Thursday, 22 September 2011 16:08
The Peninsula Hotels introduces new breast cancer donation initiatives in its hotels around the world throughout OctoberAs part of its continuing “Enriching Your Life” theme, The Peninsula Hotels in Asia and North America are showing their support for Breast Cancer Awareness Month throughout October with “Peninsula in Pink” – a new groupwide campaign to raise both awareness and funds, with signature pink-themed promotions including afternoon teas and a specially designed pink ribbon pin, with a percentage of the proceeds going directly to breast cancer-related charities in each destination.
With these grim statistics in mind, The Peninsula Hotels are harnessing their resources with “Peninsula in Pink” at all hotels, with each Peninsula hotel partnering with a local breast cancer organisation in their respective destination for fund- and awareness-raising.
While each hotel offers its own collection of pink initiatives, a signature attraction across all hotels will be the “Peninsula in Pink” Afternoon Tea. Through the years, the Peninsula Afternoon Tea has become a hallmark feature of every Peninsula hotel around the world, and so each hotel has created a pink-themed tea for the month of October, offering a selection of pink-hued cakes and pastries in addition to the traditional scones, clotted cream and preserves. A donation will be made to the respective hotel’s designated local breast cancer charity for every “Peninsula in Pink” Afternoon Tea sold.