Central Hall attributes much of this success to investments in a number of new technical installations at the venue and an increase in the number of enquiries from clients looking to hire the whole venue.
These include PIXL, the largest partnership network of schools in England and Wales, and the BBC New Year’s Eve concert which has been held for the last three years at Central Hall. Following the success of this financial year, the venue is looking to expand its team.
Paul Southern, Managing Director at Central Hall, comments: “We are delighted to have experienced such a strong financial year. The team at Central Hall have been working hard to help drive new business opportunities. We have invested in a number of marketing campaigns and new technical installations to help develop our event offering over the past year and as a result, have seen some fantastic results.
“As well as seeing an increased interest from Chinese businesses, this year we have also expanded our concert offering at the venue and hope to grow this area of the business over the next year.”
As a not-for-profit organisation, Central Hall is committed to supporting a number of local charities. The venue has provided £1.2m for the Trustees to support international and local charities like the St. Vincent’s Family Project (SVFP). The SVFP aims to support young families living in Westminster and addresses the issues of parenting, child welfare and social exclusion by providing services for parents, carers and children.