Cruise

Royal Caribbean International and Celebrity Cruises launches May campaign with extra incentives for agents

Royal Caribbean International and Celebrity Cruises launches May campaign with extra incentives for agents

Royal Caribbean International and Celebrity Cruises are both launching new marketing campaigns for May featuring a selection of fantastic cruises to ensure the brands are top of mind for agents when booking their customers summer holidays. To support the campaigns both Royal Caribbean International and Celebrity Cruises will also be supplying agents with a new dedicated six page colour consumer brochure which will be distributed to trade partners to rack in store. 

Launching Monday 30th April, Royal Caribbean International’s ‘Ultimate Sale’ features thousands of cruises at knock down prices offerings agents plenty of enticing offers.  Plus, for every booking made throughout the month of May on cruises travelling before October 2012, agents receive a £20 Love to Shop voucher, redeemable at many top high street stores.

The Celebrity Cruises’ ‘Double Summer Savings’ campaign, also launching on 30th April, features double stateroom upgrades from inside to balcony, free flights on selected sailings and heavily reduced fares for guests travelling this summer. The £20 Love to Shop voucher incentive for every summer cruise sold this May also applies to Celebrity Cruises’ bookings.


Jo Rzymowska, associate vice president and general manager, UK and Ireland, Royal Caribbean International and Celebrity Cruises, commented: 

“Our new mini-brochures are designed to help agents get under the skin of cruisers and first-timers alike and understand more about the fantastic offers available this summer. We’re confident that with these new brochures, the great incentives, and the hard-to-beat prices, agents will get behind these new campaigns with the same enthusiasm as usual.”

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