Woodland Grange proves it’s good as gold, despite “very challenging business climate”
- Category: Awards
- Created on Wednesday, 25 April 2012 14:48
Woodland Grange proves it’s good as gold, despite “very challenging business climate”A decade after aligning itself with the Meetings Industry Association (MIA), Woodland Grange has sailed through a stringent Accredited in Meetings (AIM) reassessment to retain its clutch on the elite AIM Gold Award – a privileged assurance of quality achieved by just 14 conferencing venues in the whole of the UK.
Woodland Grange Conference Centre, in Leamington Spa, has been a venue member of the MIA since 2002, first scooping the Gold Award in 2008 with the highest ever score recorded.
In this year’s AIM Higher Accreditation feedback report, assessor David Battersby praised Woodland Grange for exceptional competitor benchmarking, customer feedback monitoring and staff training, combining to create “an extremely impressive venue which displays many examples of best practice”.
“The staff have been well trained, are extremely personable and are thoroughly committed to helping the venue maintain and grow its customer base in a very challenging business climate,” said Battersby.
“It is a well-managed and maintained venue with an extensive range of well thought through and robust operational policies, systems and procedures which are regularly reviewed, updated and improved in light of customer feedback. Regular benchmarking activities against different competitor sets show increasing positive trends in results across all aspects of the business.”
In conclusion, the assessor said that Woodland Grange is “a venue with an extremely strong focus on the customer, identifying customer needs and exceeding customer expectations”.
Significant investment has been made into Woodland Grange in the last six weeks, with an extensive refurbishment of the 230-seat Lawns Restaurant, to transform it into a vibrant, stylish brasserie dining environment. It’s a setting that now gels more fluidly with the outstanding menu on offer, courtesy of the venue’s award-winning chef team, led by Matthew Parsons – 98% of customers rated food at Woodland Grange as “Excellent”, “Very Good, or “Good” in March 2012 alone and 99% of all customers would be very willing to host repeat events at the venue as a result of highly positive experiences in all areas of service.
The AIM Standard became available to non-MIA members in January 2009, but still the number of venues effectively meeting the criteria to be deemed worthy of the Gold standard has remained low.
At a Gold level accredited venue you can expect first-class facilities with the very highest levels of service reflected throughout, from your first welcome to your final goodbye. You can expect exceptional catering using the highest quality ingredients and equipment, efficient staff with an eye for detail and pricing that is reflective of the quality of the venue and service.
Speaking of Woodland Grange’s reaccreditation, David Vaughton, Venues Director for parent organisation EEF Venues, said, “By talking to our customers regularly, we feel we’re really spot on with interpreting what they want from a conference and meetings venue and we go the extra mile to exceed expectations, by investing heavily in our staff training. They’re the ones on the front line, delivering. This AIM Gold accreditation is a real credit to the team for making our excellent facilities come to life. We’re only as good as our people and this actively demonstrates that our people and product are best in class.”
Woodland Grange is the flagship of the EEF Venues portfolio. Its location, nestled in leafy 16-acre grounds, offers access to Royal Leamington Spa and its railway station in less than 10 minutes, to Birmingham International Airport in 30 minutes and to the major motorway network (M40, M42, M6 and M69).
Businesses from near and far find Woodland Grange a perfect fit for conferences, training courses, team building sessions or corporate events. From the outside it is a building flooded with English country house character, yet Woodland Grange has the best of both worlds. Stroll into the spacious, bright reception and neighbouring coffee lounge to be met by slick architecture, etched glass panelling and bold colours.
Its 26 conference and meeting rooms can be arranged to suit your requirements, with the largest suite accommodating up to 200 people. Within these rooms, air conditioning, soundproofing, natural daylight and blackout facilities meet free WiFi access, convenient laptop connections, in-room computers and audio-visual equipment, with technical support always on hand.
Guests can relish in a restful night’s sleep in the 114 homely ensuite bedrooms on site, some with idyllic countryside views, which come complete with double beds as standard, complimentary WiFi, toiletries, a 26” flat screen television with Freeview, data points, telephone, ironing facilities and coffee/tea provision. Woodland Grange also has a well-equipped fitness room, with sauna and Jacuzzi, for use by any customer.